In 2006, a group of industry leaders identified dairy cattle reproductive performance as one of the biggest challenges facing dairy producers. The group had witnessed a steady decline in fertility and believed improvements could be realized through proper education, technology and focused research. Thus, the Dairy Cattle Reproduction Council (DCRC) was born.
DCRC was started with a vision that the organization will:
- Be a noncommercial, science-based organization whose main goal is to promote the development and adoption of reproductive technologies.
- Be open to all sectors in the dairy industry with an interest in dairy cattle reproduction. It will be an inclusive organization with the responsibility to reach out to several sectors of the dairy industry.
- Aim to become the primary source of information and technology regarding reproductive management and will become a conduit of information relative to integrated management considerations.
- Adopt a common terminology, identify key parameters and minimum goals for evaluation of reproductive performance, and provide educational material for reference.
- Identify critical areas for technology development and desiminate information at the annual DCRC meeting.
Today the DCRC is focused on bringing together all sectors of the dairy industry—producers, consultants, academia and allied industry professionals—for improved reproductive performance. DCRC provides an unprecedented opportunity for all groups to work together to take dairy cattle reproduction to the next level.